The golden key to any successful business is customer service – if you don’t have it, act quickly, and make it a priority. Over the past few years, customer service, customer service for e-commerce, and customer service for business has evolved; it is now evolving around social media as well, rather than just one-on-one private interaction, either in person or by phone. Social media platforms such as Facebook, Twitter, and Instagram enable consumer purchases to connect almost instantly with their favorite brands, making customer service so crucial as ever. The following 10 tips will help you gain insight into what to do to improve your customer service and improve your performance in sales.
1. SPECIFY YOUR MISSION AND DIVIDE THE MISSION INTO SPECIFIC GOALS:
Start by understanding your niche in the customer service business. What is it that you do best? Who needs you to do what? How do you approach those prospects best? These are some questions that you may want to stop and think about before you begin to venture into customer service, customer service for e-commerce, and customer service for business.
Once this part has been figured out, it is now time to think about your weekly, monthly, and yearly goals. Start by setting goals for the results to measure your progress, and closely monitor them. Increase your activity and the results measure.
2. QUICK RESPONSE:
In customer service, customer service for e-commerce, and customer service for business social media plays a vital role. Social media’s most efficient aspect is that it works quickly, and is easy to use. It enables brands to connect quickly with consumers via any of their platforms. Consumers now also turn to Twitter or Facebook to voice their online experiences – and expect to receive a response from their favorite businesses within a 24-48- hour gap.
3. REQUEST CUSTOMER FEEDBACK:
It is essential to receive feedback from your customers so as to improve your overall business. Find out ways to receive feedback, for instance, as a business request telephone numbers or email addresses to text or email surveys to them. Whatever the way, the important thing is to identify whether your business meets or exceeds the expectations of your customers. Use the comments you receive to improve your products or services to increase your sales and achieve efficiency in customer service, customer service for e-commerce, and customer service for business.
4. PROVIDE EDUCATIONAL AND APPROPRIATE EXPERTISE:
Customer service, customer service for e-commerce, and customer service for business needs a certain level of educational and appropriate expertise. Customer service should be about not only being responsive but also offering knowledge related to your brand to customers as well. For example, if you’re a dental office, you can use your Twitter account to connect easily with your patients, while using your Facebook account to post dental tips or blog posts for education. Knowledge sharing can help bring value to customers and give them a place to go if they need advice.
5. CROSS-SELLING AT EVERY TURN:
In customer service, customer service for e-commerce, and customer service for business a great way to increase sales without the additional cost of a separate marketing campaign is to ensure that at every turn, your sales reps are cross-selling. Cross-selling is the act of offering new products and services together with those in which the client may have expressed an initial interest. So, for example, if the consumer buys a camera and the salesperson offers her/him a camera bag to accompany this purchase, the salesperson acts in a cross-selling activity. The more you add to that, the more sales you get. This type of skill is crucial to have trained your sales and customer service agents because it is an effective way to boost sales.
6. TAKE THE TIME TO TRAIN YOUR FRONT LINE PERSONNEL:
Your front-line personnel should rest at the heart of your customer service operation. These employees are the face of your customer service business and if well trained, it gives your business a chance to define how your customers perceive the products and services of your business. You want to make sure that these employees are conflict resolution skills, are empowered to exceed the expectations of your customer, and have the sort of winning personalities that the patrons of your business are unlikely to forget.
7. CREATE REFERENCES BY MEANS OF AN INCENTIVE:
In order to boost sales customer service, customer service for e-commerce, and customer service for business needs to create references by means of incentive. Customers love incentives – so the perfect way to get referrals is to have your customers refer your business to their family and friends and receive an incentive in return. A study analyzing a bank referral reward program showed that new customers who had been referred to the bank by existing customers were 18% more likely to stay with the bank and generated 16% more profits.
8. MAKE THE MOST OF NEGATIVE FEEDBACK:
In customer service, customer service for e-commerce, and customer service for business you need to make the most of negative feedback. It’s no secret that no one likes hearing the negative comments about themselves or their business-but instead of getting hurt, take it as a great opportunity to turn the experience of your customer around. With the perfect customers, nobody runs a perfect business, receiving any kind of feedback helps you and your company learn and grow as you go. Addressing a complaint or bad experience shows clients that their voices are being heard and that each is a valued client. Increasing commitment and value can increase customer loyalty leading to continued commitment and sales.
9. TAKE THE RESPONSIBILITY BUT NOT THE CREDIT:
In customer service, customer service for e-commerce, and customer service for business you need to be responsible. You are your company’s team leader; your company looks to you for direction and supports your efforts. To build a strong support team willing to go the extra mile when you need it, you need to appreciate your team by giving them credit for all that’s going right, and take the blame when it goes wrong.
10. GO THAT EXTRA MILE:
Going an extra mile for your customers is vital to successful customer service, customer service for e-commerce, and customer service business. Going that extra mile can turn a stressful or ordinary experience into a positive and memorable one, highlighting the ability of the brand not only to empathize with its customers but also to bring about real change that also positively affects them. Showing you care about your customers makes it possible for your customers to appreciate your services and to continue building a relationship with you.
CONCLUSION:
Use these above 10 tips to achieve this year’s goals. The quality of customer service can effectively enhance the image of a mark in today’s society. Don’t neglect great customer service-be a better brand and build strong customer-customer relationships to increase exposure and sales. To know more about customer service tips, drop an e-mail to contactus@kloudportal.com