Frequently Asked Questions
What is SEO?
SEO stands for search engine optimization; it is making things appear higher in Google (or any other search engine)”. SEO is again categorized into on-site and off-site SEO.
On-site SEO is the tasks performed on the website which help the search engine in indexing your webs page, in short, Google search engine bots will start crawling on the website and record its existence. Off-site SEO is about submissions, backlinks, and driving traffic to your website, it helps to demonstrate relevance and popularity to Google.
How long will it take to see the results for digital marketing?
It might take a few months to see the results of the digital marketing efforts. If the appropriate digital marketing strategy is followed it will take approximately about six to twelve months before you start to see meaningful results.
Why is the website so important for any business?
Nowadays the world is driven by the internet, the website is your first impression to your customers. The website explains your products and services thereby helps to sell them to the people who visit it. A good SEO friendly website improves the user experience and usability of a website.
When there are other search engines why do we always talk about Google?
Google has the highest search engine market share in the world. There are other search engines like Bing, Yahoo, DuckDuckGo, AOL, Naver, Yandex, Baidu, Ecosia, Sogou, and Shenma etc. But the market share of Google is far ahead of other search engines. It clearly shows that Google is not just the most used, but it dominates the search.
Hence, we spend most of the activities targeting Google, however, the tasks performed will have a similar effect on the other search engines also.
If I don't have a website, then how can I start?
Feel free to speak to us regarding the possibilities of your business and if your business demands a static or dynamic website. We do a competitor analysis and suggest the best website design using WordPress.
Why is the content for the website so important?
Isn’t it true that content is the heart and soul of your website? Furthermore, a good-looking website with no keywords in the content is as good as not having a website. We at KloudPortal design an SEO friendly website with appropriate keywords so your website is well optimized for search engines.
Why is it important to have a customer service team?
A good customer service team will enhance the customer experience and allows you to achieve higher customer retention, acquisition of new customers, and increased sales for your business. Having good relationships with your customers is the key to the success of any business and thus is it very essential to maintain a customer service team. Outsourcing customer services help in better performance due to the expertise and focused approach.
Latest from our content factory
5 common SEO myths you should know about
Search engine optimization(SEO) is a set of rules for optimizing the website to achieve higher rankings and search visibility on the search engine results page. Every webmaster needs to understand SEO for the success of any online business. SEO helps website owners to perceive what users are searching for so that they can create quality content to satisfy their intent and get more traffic. Following good SEO practices make it easier for webmasters to increase the usability of a website and provide the right signals to search engine crawlers.
A complete guide on broken links and ways to fix it
Have you ever experienced a situation when you clicked on a link to visit a particular site but the page ended up with a 404 error message? These links are referred to as broken or dead links.
When users follow links from or to your website, they expect certain content to be available to them on the page but instead if they point to a page that cannot be found or no longer exists then it makes the user experience very unpleasant.
7 Tips to Choose the Best Domain Name for Your Business
Domain names highlight the business expertise and niche aspect of the business. It in turn contributes to the quality and the quantity of the organic traffic coming to a website. We can imagine the domain name to be like an address board directing the right traffic towards you. The best domain name is going to strategically place you in a distinguishable position among your competitors.
What Is NFT Marketing? How Brands Can Leverage It?
NFTs, or Non-fungible tokens, are one of the most popular digital assets of recent times. (Non-fungible means it cannot be exchanged with any item.) Anything available online, like art, music, or documents, can be copied effortlessly, but how can one prove who the original owner of the item is? NFTs solve this problem. For example, when NFT is created for an art piece, a unique fingerprint, token name, and symbol is assigned to it, and all this information is stored in the blockchain, and the artist becomes the owner.
Points To Consider When Selecting A SaaS Marketing Agency
Today’s business world is very competitive and globalized. SaaS products have gained prominence over a few decades thanks to the Internet revolution, which helped in easy accessibility of the internet across the globe. Today, the value of the SaaS industry is estimated at $123 billion and exponentially increasing daily.