Hire Fractional CMO
As a Fractional Chief Marketing Officer (CMO), we provide a range of services tailored to the needs of businesses that require executive marketing leadership but not on a full-time basis.
Some Key services we provide as a Fractional CMO
Strategic Planning
Crafting short-term and long-term marketing plans that align with your company’s goals.
Overseeing Implementation
Managing the execution of marketing strategies to ensure they are effective.
Building Teams
Assembling and leading a skilled marketing team to drive the company’s marketing efforts.
Driving Sales Growth
Utilizing marketing strategies to increase sales and revenue.
Cost-Effective Leadership
Offering top-tier marketing expertise at a fraction of the cost of a full-time CMO.
Flexible Services
Providing services that are adaptable to the company’s business objectives and changing needs.
Executive Experience
Bringing years of marketing and managerial experience to the table.
Solving Marketing Problems
Addressing and resolving marketing challenges swiftly and efficiently.
Consulting fCMOs
As Fractional CMOs we cater to the executive marketing needs of mid-sized businesses or startups that need expert strategy and leadership but have budget constraints or do not have enough work to justify a full-time position. We offer the flexibility and expertise to help your businesses grow without the commitment of a full-time executive salary.
Prashanthi Kolluru
CEO & Founder | Author
Prashanthi Kolluru is a seasoned entrepreneur, author, and marketing expert focused on SaaS products. Her book “Are You The Next CEO?” offers a detailed roadmap for aspiring entrepreneurs. With a knack for understanding technology and target markets, she excels in crafting tailored marketing strategies. Prashanthi’s forte lies in B2B marketing and market positioning, where she has made significant contributions to multinational companies’ success. She collaborates closely with sales teams to identify target audiences and influencers.
Anupam Dasgupta
Fractional CMO
Anupam is an analytical, innovative, and results-focused marketing and strategy leader with a track record of enabling exponential growth for digital businesses. Anupam has scaled software start-ups and SMEs during the past decade through pivotal roles in marketing, strategy, and sales across India, USA, UK, Singapore, Germany, Malaysia, and Sri Lanka. Anupam is the founder and CEO of StratAnalyze, a marketing and strategy consulting firm. Anupam is an alumnus of IIM Indore.
Why Partner with KloudPortal?
At KloudPortal, we understand the vision that drives Chief Marketing Officers (CMOs). You craft strategies that are meant to resonate, engage, and convert. But even the best strategies need a team that can bring them to life – that’s where we come in.
Seamless Execution
We’re not just another marketing agency; we’re the extended arm you’ve been looking for. Our team is dedicated to turning your strategic visions into reality, ensuring seamless execution down to the last detail.
Innovative Solutions
In the ever-evolving digital landscape, staying ahead means being innovative. We bring fresh ideas to the table, ensuring your brand stands out.
Data-Driven Results
We believe in the power of data. Our campaigns are backed by analytics, giving you clear insights into performance and ROI.
Adaptive Strategies
The market changes rapidly, and so do we. Our adaptive approach means your marketing strategies evolve as needed, keeping you ahead of the curve.
Our Services:
Digital Marketing
SEO, SEM, social media, email marketing, and more – we’ve got all your digital needs covered.
Content Creation
From compelling copy to engaging visuals, our content speaks volumes.
Brand Strategy
We help you define and refine your brand’s voice and identity for maximum impact.
Campaign Management
Launching a campaign? Let us handle the intricacies for a smooth rollout.
Join Forces with KloudPortal
Ready to see your marketing strategies succeed? Partner with KloudPortal and watch your vision come to life. Let’s create marketing magic together.
Are You a Fractional CMO?
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Curious Case Study – Marketing Strategy of Cred
Cred is a phenomenal success story on the Indian startup horizon. Founded in 2018, it became a unicorn at a valuation of $2.2 billion in April 2021, in less than 2 years. That makes it the fastest billion-dollar startup in India.
Although Cred is a Fintech company and doesn’t quite fit into the definition of a SaaS product, its cloud-based app that provides the credit card payment system works much like a SaaS product.
How To Calculate Your SaaS Product Marketing Budgets and The RoI?
The budget for SaaS product marketing can be a difficult issue in the first few years of the business. You need to spend vigorously on different channels to drive sales and recurring revenue. At the same time, you can’t lose sight of the ROI that gives you a hint about the areas that need more investments than others.